E-Commerce: Fundamentals & Applications
Henry Chan, Raymond Lee, Tharam Dillon, Elizabeth Chang
- 出版商: Wiley
- 出版日期: 2001-12-21
- 售價: $836
- 語言: 英文
- 頁數: 504
- 裝訂: Paperback
- ISBN: 0471493031
- ISBN-13: 9780471493037
-
相關分類:
電子商務 E-commerce
已絕版
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相關主題
商品描述
It covers the full range of relevant web technologies and protocols and it focuses particularly on techniques that are most suitable for e-commerce application building.
"highly recommendable ...The major strength of the book is the fact that it
is comprehensive, and that by following the code examples, readers will be able
to actually see how e-commerce web sites can be put together. "
Fintan Clear
, Brunel University
"the text clearly provides an extremely full and appropriate coverage of the
issues. As such it has major market potential as a core text for both
postgraduate and undergraduate e-commerce programmes."
Ian Chaston, Reader
in Management University of Plymouth, UK
"a very comprehensive and up to date description of the use of the internet
to buy and sell goods and services. It covers all the major types of e-commerce,
Business to Business (B2B), Business to Consumer (B2C), Consumer to Business
(C2B) and Consumer to Consumer (C2C)."
David Wortley, Mass Mitec.
"the technical content is excellent"
Maxime Bombardier, Senior Computer
Systems Analyst, Sintaks, a Canon USA Division
Table of Contents
Preface.
Introduction.
PART I: TECHNOLOGIES (fundamentals).
Internet and world wide web.
Client-side programming.
Server-side programming I: servlet fundamentals.
Server-side programming II: database connectivity.
Server-side programming III: session tracking.
Basic cryptography for enabling e-commerce.
Internet security.
Advanced technologies for e-commerce.
PART 2: APPLICATIONS.
Internet payment systems.
Consumer-oriented e-commerce.
Business-oriented e-commerce.
E-service.
Web advertising and web publishing.
Step-by-Step Exercises for Building the VBS.
Index.