商品描述
Artificial Intelligence stands as a pivotal force in reshaping industries and redefining possibilities. This book offers a comprehensive exploration of AI's transformative potential, examining its applications across marketing, creative arts, law, healthcare, business, and beyond. This book delves into critical areas such as AI-driven content generation for marketing, ensuring authenticity in AI-created content, optimizing customer journey mapping, and utilizing AI for enhanced diagnostic and monitoring capabilities. Beyond the theoretical, the book offers practical insights into integrating AI into various domains, balancing technological advancement with ethical considerations. Explore the role of digital transformation in supply chain resilience, uncover the latest AI applications in accounting information systems, and use business intelligence for decision-making through AI. Authored by experts in the field, this book serves as a vital resource for researchers, scholars, IT professionals, managers, business owners, policymakers, and anyone seeking to understand and navigate the AI revolution responsibly.
商品描述(中文翻譯)
人工智慧（Artificial Intelligence）是重塑產業和重新定義可能性的關鍵力量。本書全面探討了人工智慧的變革潛力，檢視其在行銷、創意藝術、法律、醫療保健、商業等領域的應用。本書深入探討了關鍵領域，例如行銷中的人工智慧驅動內容生成、確保人工智慧創建內容的真實性、優化客戶旅程地圖，以及利用人工智慧增強診斷和監控能力。
除了理論之外，本書還提供了將人工智慧整合到各個領域的實用見解，平衡技術進步與倫理考量。探索數位轉型在供應鏈韌性中的角色，揭示會計資訊系統中的最新人工智慧應用，並通過人工智慧利用商業智慧進行決策。本書由該領域的專家撰寫，是研究人員、學者、IT專業人士、經理、企業主、政策制定者以及任何希望負責任地理解和應對人工智慧革命的人的重要資源。
作者簡介
Abdalmuttaleb M.A. Musleh Al-Sartawi (Ph.D.) is the Chairperson of the Accounting, Finance & Banking Department at Ahlia University, the Kingdom of Bahrain. He is a certified Senior Fellowship Advance HE (SFHEA), UK. He has been ranked by Stanford University as one of the World's Top 2% Scientists in 2022 to 2025. He was awarded the Obada Prize: "The Inspiring Arab Researcher", Abu Dhabi University, UAE, in May 2024. Moreover, he is the Editor-in-Chief of two journals: the International Journal of Electronic Banking (IJEBank), Inderscience and Journal of Knowledge Management and Artificial Intelligence, Natural Sciences Publishing. He is also an Associate Editor in Discover Sustainability, Springer. Al-Sartawi has presented and published many papers in regional and international conferences and journals. In addition, Al-Sartawi is the chair and the editor of two international conferences: the European, Asian, Middle Eastern, North African Conference on Management & Information Systems (EAMMIS) and the International Conference on Global Economic Revolutions (ICGER). He is a member of various editorial boards and technical committees in international referred journals and conferences. Arafat Salih Aydıner (Ph.D.) earned his Master's degree in Information Systems from the New Jersey Institute of Technology in the US. During his time in the US, he worked as a research assistant at Rutgers University and as a researcher at MERI Institute, focusing on database systems, system analysis, location-based web systems, image processing, and Geographic Information Systems (GIS). After returning to Turkey, he worked at various companies in database and project management, and in the management of GIS-based systems. From 2008 onwards, he continued his management and product development activities in his own businesses in the pharmaceutical and pharmacy sector. In early 2016, he completed his PhD in Business Administration at Bahçeşehir University. Following his doctorate, he started teaching courses on e-Commerce, Technology and Innovation Management, and Management Information Systems at Medipol University. In 2017, he became an Associate Professor and started his role as the Head of the Department of Management Information Systems at Istanbul Medeniyet University, a position he still holds. During his time at Kocaeli University, he held various positions in the National Youth Foundation. He participated in activities of the National View Organization in the US. Additionally, he is a board member of Yedi Hilal Management, a board member of the Pharmaceuticals and Pharmacy Foundation, and a board member of the Turkish Badminton Federation. In 2018, he was elected president at the regular congress of the Informatics Technologies Association.
作者簡介(中文翻譯)
阿卜杜勒穆塔勒布·M.A. 穆斯萊赫·阿爾薩爾塔維（博士）是巴林王國阿赫利亞大學會計、金融與銀行系的系主任。他是英國高等教育資深研究員（SFHEA）認證的成員。根據史丹佛大學的排名，他在2022年至2025年期間被評選為全球前2%的科學家。他於2024年5月獲得阿布達比大學頒發的奧巴達獎：'啟發性的阿拉伯研究者'。此外，他是兩本期刊的主編：國際電子銀行期刊（IJEBank），Inderscience，以及知識管理與人工智慧期刊，自然科學出版社。他也是《可持續發現》（Discover Sustainability）期刊的副編輯，出版商為Springer。
阿爾薩爾塔維在區域和國際會議及期刊上發表了許多論文。此外，阿爾薩爾塔維還是兩個國際會議的主席和編輯：歐洲、亞洲、中東和北非管理與信息系統會議（EAMMIS）以及全球經濟革命國際會議（ICGER）。他是多個國際期刊和會議的編輯委員會及技術委員會成員。
阿拉法特·薩利赫·艾丁納（博士）在美國新澤西理工學院獲得信息系統碩士學位。在美國期間，他曾在羅格斯大學擔任研究助理，並在MERI研究所擔任研究員，專注於數據庫系統、系統分析、基於位置的網絡系統、圖像處理和地理信息系統（GIS）。
回到土耳其後，他在多家公司從事數據庫和項目管理，以及GIS系統的管理。自2008年起，他在製藥和藥房行業的自營企業中繼續從事管理和產品開發活動。2016年初，他在巴赫切希爾大學完成了商業管理博士學位。獲得博士學位後，他開始在梅迪波爾大學教授電子商務、科技與創新管理以及管理信息系統等課程。2017年，他成為副教授，並開始擔任伊斯坦堡梅登尼耶特大學管理信息系統系的系主任，至今仍在此職位上。
在科賈埃利大學期間，他在國家青年基金會擔任多個職位。他參加了美國國家觀點組織的活動。此外，他是七個新月管理公司的董事會成員、製藥與藥房基金會的董事會成員，以及土耳其羽毛球聯合會的董事會成員。2018年，他在信息技術協會的定期大會上當選為會長。
