Storytelling in Design: Principles and Tools for Defining, Designing, and Selling Multi-Device Design Products

Anna Dahlström

Storytelling in Design: Principles and Tools for Defining, Designing, and Selling Multi-Device Design Products

買這商品的人也買了...

相關主題

商品描述

The number of devices we use on a daily basis is growing, with different devices playing different role at different times. Our ability as designers to control where users are coming from and how they get around the experiences we design is fading. Yet our need to ensure we understand where they are in their journey, so that we can deliver the right content and interactions at the right time and on the right device, is ever more important.

By examining tried-and-tested storytelling principles from film, fiction, and music and applying them to the context of design and business, this book takes you on a journey to explore why storytelling matters and how you can apply it to your multi-device design projects and to your organization. For UX designers who want to learn how to apply simple storytelling tools, this comprehensive guide is a must.

  • Understand the role of storytelling and why it matters in multi-device design
  • Learn how to apply storytelling principles and tools to your project
  • Define multi-device interaction design, and create a better user experience across devices
  • Use storytelling principles to tell, sell, and present your multi-device design work
  • Take advantage of case studies and examples of DOs and DON’Ts

商品描述(中文翻譯)

我們每天使用的設備數量不斷增加，不同的設備在不同的時間扮演不同的角色。作為設計師，我們控制使用者來自何處以及他們如何使用我們設計的體驗的能力正在減弱。然而，我們需要確保我們了解使用者在旅程中的位置，以便在適當的時間、適當的設備上提供正確的內容和互動，這一點變得更加重要。

通過研究電影、小說和音樂中經過驗證的故事講述原則，並將其應用於設計和業務的背景下，本書帶領您探索故事講述的重要性以及如何將其應用於多設備設計項目和組織中。對於想要學習如何應用簡單故事講述工具的UX設計師來說，這本全面指南是必不可少的。

本書包括以下內容：
- 理解故事講述在多設備設計中的角色和重要性
- 學習如何將故事講述原則和工具應用於您的項目
- 定義多設備互動設計，並在不同設備上創建更好的用戶體驗
- 使用故事講述原則來講述、推銷和展示您的多設備設計工作
- 借鑒案例研究和DOs和DON'Ts的示例

類似商品