Learnability Isn't Enough: How to Design Apps That Are Easy to Use in the Long Run, Not Just the First Run

Many Usability issues with digital products and user interfaces (UI) only get noticed and fixed after users have had a chance to spend some time with them. Unfortunately, this approach relies on painful experiences being reported by users, which can allow smaller annoyances to linger -- while bigger issues can be truly disastrous.

Learnability Isn't Enough will show you a new method for catching many of these types of issues ahead of time, so that user pain can be minimized. You'll learn how to do this by making an uncommon distinction between two different types of effort needed when using an interface: learning effort and ergonomic effort.

Ultimately, the tools and techniques in this book allow you to spare users from pain they might otherwise be faced with, while making optimizations during the design process that save your team time and effort. It's a shortcut to designing products that aren't just easy to learn, but are easy to use every day.

You Will Learn to:

• Narrow in on issues that often aren't noticed right away
• Keep users happy while making substantial changes to interfaces
• Spot key design improvements and make wiser decisions on where to focus your efforts

Who This Book Is For

• Product designers, interaction designers, UX designers, UI designers, and design researchers, etc.
• Industry-like product managers, developers and other business managers who have an interest in product strategy and software design.
• Software and product design students, and early career designers