Basic Business Statistics: Concepts and Applications, 14/e (GE-Paperback)
暫譯: 基本商業統計：概念與應用，第14版 (GE-平裝本)

Mark L. Berenson , David M. Levine , Kathryn A. Szabat , David F. Stephan

Basic Business Statistics: Concepts and Applications, 14/e (GE-Paperback)

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商品描述

In this fourteenth edition, Statistics for Business and Economics continues to help students see the relevance of statistics to their own careers through examples from various business functionalities, emphasis on interpretation and decision making, and use of data analysis software.

New to This Edition
1.A First Things First Chapter that illustrates how developments in business analytics and "big data" have made understanding statistics that much more critical.
2.JMP Guides, in addition to updated Excel and Minitab Guides, that provide detailed,hands-on instructions for using JMP to illustrate the concepts that this book teaches.
3.A Business Analytics Chapter that makes extensive use of JMP and Minitab to illustrate predictive analytics for prediction, classification, clustering, and association.
4.Tabular Summaries that state hypothesis test and regression example results along with the conclusions that those results support.

商品描述(中文翻譯)

在這第十四版中，《商業與經濟統計》繼續幫助學生了解統計與他們自身職業的相關性，透過來自各種商業功能的範例、強調解釋與決策制定，以及使用數據分析軟體。

本版新內容

1. 一個優先事項章節，說明商業分析和「大數據」的發展使得理解統計變得更加重要。

2. JMP 指南，除了更新的 Excel 和 Minitab 指南，提供詳細的實作指導，幫助使用 JMP 來說明本書所教的概念。

3. 商業分析章節，廣泛使用 JMP 和 Minitab 來說明預測分析，包括預測、分類、聚類和關聯。

4. 表格摘要，列出假設檢定和回歸範例結果，以及這些結果所支持的結論。

目錄大綱

Ch 1 Defining and Collecting Data
Ch 2 Organizing and Visualizing Variables
Ch 3 Numerical Descriptive Measures
Ch 4 Basic Probability
Ch 5 Discrete Probability Distributions
Ch 6 The Normal Distribution and Other Continuous Distributions
Ch 7 Sampling Distributions
Ch 8 Confidence Interval Estimation
Ch 9 Fundamentals of Hypothesis Testing: One-Sample Tests
Ch10 Two-Sample Tests
Ch11 Analysis of Variance
Ch12 Chi-Square and Nonparametric Tests
Ch13 Simple Linear Regression
Ch14 Introduction to Multiple Regression
Ch15 Multiple Regression Model Building
Ch16 Time-Series Forecasting
Ch17 Business Analytics
Ch18 Getting Ready to Analyze Data in the Future
Ch19 Statistical Applications in Quality Management (online)
Ch20 Decision Making (online)

目錄大綱(中文翻譯)

Ch 1 Defining and Collecting Data

Ch 2 Organizing and Visualizing Variables

Ch 3 Numerical Descriptive Measures

Ch 4 Basic Probability

Ch 5 Discrete Probability Distributions

Ch 6 The Normal Distribution and Other Continuous Distributions

Ch 7 Sampling Distributions

Ch 8 Confidence Interval Estimation

Ch 9 Fundamentals of Hypothesis Testing: One-Sample Tests

Ch10 Two-Sample Tests

Ch11 Analysis of Variance

Ch12 Chi-Square and Nonparametric Tests

Ch13 Simple Linear Regression

Ch14 Introduction to Multiple Regression

Ch15 Multiple Regression Model Building

Ch16 Time-Series Forecasting

Ch17 Business Analytics

Ch18 Getting Ready to Analyze Data in the Future

Ch19 Statistical Applications in Quality Management (online)

Ch20 Decision Making (online)

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