Applied Regression Modeling: A Business Approach

Iain Pardoe

  • 出版商: Wiley
  • 出版日期: 2006-07-21
  • 售價: $1,000
  • 語言: 英文
  • 頁數: 324
  • 裝訂: Hardcover
  • ISBN: 0471970336
  • ISBN-13: 9780471970330
  • 下單後立即進貨 (約5~7天)

商品描述

Description

An applied and concise treatment of statistical regression techniques for business students and professionals who have little or no background in calculus

Regression analysis is an invaluable statistical methodology in business settings and is vital to model the relationship between a response variable and one or more predictor variables, as well as the prediction of a response value given values of the predictors. In view of the inherent uncertainty of business processes, such as the volatility of consumer spending and the presence of market uncertainty, business professionals use regression analysis to make informed decisions. Applied Regression Modeling: A Business Approach offers a practical, workable introduction to regression analysis for upper-level undergraduate business students, MBA students, and business managers, including auditors, financial analysts, retailers, economists, production managers, and professionals in manufacturing firms.

The book's overall approach is strongly based on an abundant use of illustrations and graphics and uses major statistical software packages, including SPSS(r), Minitab(r), SAS(r), and R/S-PLUS(r). Detailed instructions for use of these packages, as well as for Microsoft Office Excel(r), are provided, although Excel does not have a built-in capability to carry out all the techniques discussed.

Applied Regression Modeling: A Business Approach offers special user features, including:
* A companion Web site with all the datasets used in the book, classroom presentation slides for instructors, additional problems and ideas for organizing class time around the material in the book, and supplementary instructions for popular statistical software packages. An Instructor's Solutions Manual is also available.
* A generous selection of problems-many requiring computer work-in each chapter with fullyworked-out solutions
* Two real-life dataset applications used repeatedly in examples throughout the book to familiarize the reader with these applications and the techniques they illustrate
* A chapter containing two extended case studies to show the direct applicability of the material
* A chapter on modeling extensions illustrating more advanced regression techniques through the use of real-life examples and covering topics not normally seen in a textbook of this nature
* More than 100 figures to aid understanding of the material

Applied Regression Modeling: A Business Approach fully prepares professionals and students to apply statistical methods in their decision-making, using primarily regression analysis and modeling. To help readers understand, analyze, and interpret business data and make informed decisions in uncertain settings, many of the examples and problems use real-life data with a business focus, such as production costs, sales figures, stock prices, economic indicators, and salaries. A calculus background is not required to understand and apply the methods in the book.

Table of Contents

Preface.

Acknowledgments.

Introduction.

1. Foundations.

2. Simple linear regression.

3. Multiple liner regression.

4. Regression model building I.

5. Regression model building II.

6. Case studies.

7. Extensions.

Appendix A: Computer software help.

Appendix B: Critical Values for t-distributions.

Appendix C: Notation and formulas.

Appendix D: Mathematics refresher.

Appendix E: Brief answers to selected problems.

References.

Glossary.

Index. 

商品描述(中文翻譯)

描述
本書針對商業學生和專業人士,提供了一個應用且簡明的統計回歸技術處理,適合那些幾乎沒有微積分背景的人。

回歸分析是商業環境中一種無價的統計方法,對於建模反應變數與一個或多個預測變數之間的關係,以及在給定預測變數值的情況下預測反應值至關重要。考慮到商業過程中固有的不確定性,例如消費支出的波動和市場的不確定性,商業專業人士使用回歸分析來做出明智的決策。《應用回歸建模:商業方法》為高年級本科商業學生、MBA學生和商業經理(包括審計師、金融分析師、零售商、經濟學家、生產經理及製造業專業人士)提供了一個實用且可行的回歸分析入門。

本書的整體方法強烈依賴於大量的插圖和圖形,並使用主要的統計軟體包,包括SPSS(r)、Minitab(r)、SAS(r)和R/S-PLUS(r)。提供了這些軟體包的詳細使用說明,以及Microsoft Office Excel(r)的使用說明,儘管Excel並不具備執行所有討論技術的內建能力。

《應用回歸建模:商業方法》提供了特殊的使用者功能,包括:
* 一個伴隨的網站,包含書中使用的所有數據集、供教師使用的課堂簡報幻燈片、額外的問題和組織課堂時間的想法,以及流行統計軟體包的補充說明。還提供了教師解答手冊。
* 每章中有大量問題(許多需要電腦操作),並附有完整的解答。
* 兩個在書中多次使用的真實數據集應用,幫助讀者熟悉這些應用及其所示範的技術。
* 一章包含兩個擴展案例研究,展示材料的直接應用性。
* 一章關於建模擴展,通過使用真實案例來說明更高級的回歸技術,並涵蓋通常不會在此類教科書中出現的主題。
* 超過100個圖形,幫助理解材料。

《應用回歸建模:商業方法》充分準備專業人士和學生在決策中應用統計方法,主要使用回歸分析和建模。為了幫助讀者理解、分析和解釋商業數據,並在不確定的環境中做出明智的決策,許多例子和問題使用了以商業為重點的真實數據,例如生產成本、銷售數字、股價、經濟指標和薪資。理解和應用本書中的方法不需要微積分背景。

目錄
前言
致謝
導言
1. 基礎
2. 簡單線性回歸
3. 多元線性回歸
4. 回歸模型建構 I
5. 回歸模型建構 II
6. 案例研究
7. 擴展
附錄 A: 計算