Strategic AI Product Leadership: Build Products. Drive Transformation.
暫譯: 戰略性 AI 產品領導:打造產品,推動轉型。

Isler, Derya

  • 出版商: Addison Wesley
  • 出版日期: 2026-04-09
  • 售價: $1,810
  • 貴賓價: 9.5$1,719
  • 語言: 英文
  • 頁數: 320
  • 裝訂: Quality Paper - also called trade paper
  • ISBN: 0135491142
  • ISBN-13: 9780135491140
  • 相關分類: AI Coding
  • 海外代購書籍(需單獨結帳)

商品描述

In today's rapidly evolving technological landscape, artificial intelligence is no longer just a competitive advantage--it's becoming essential for business survival. Strategic AI Product Leadership provides the comprehensive framework that product leaders need to successfully navigate the complex world of AI product development, from initial strategy to scaled execution.

Drawing from the author's extensive experience leading AI initiatives at major companies like Meta, Spotify, and SiriusXM, this book bridges the gap between traditional product management and the unique challenges of AI product development. It offers real-world examples and practical tools, equipping leaders with the skills to build, scale, and maintain successful AI products in an increasingly AI-driven marketplace.

Key topics covered include:

  • AI Product Management Fundamentals - Understanding how AI fundamentally transforms product development and why traditional approaches fall short
  • Technical Foundations for Leaders - Gaining practical knowledge of AI/ML concepts without getting lost in technical complexity
  • Data Strategy and Governance - Developing robust approaches to data acquisition, quality management, and compliance
  • AI User Experience Design - Creating interfaces that effectively handle AI uncertainty while building user trust
  • Scaling AI Solutions - Moving from successful pilots to enterprise-wide deployment with the right architecture
  • Strategic Decision Making - Frameworks for build vs. buy decisions, platform strategies, and investment prioritization
  • Risk Management and Ethics - Building responsible AI practices that balance innovation with risk mitigation
  • Organizational Transformation - Creating AI-ready organizations through governance, talent strategy, and stakeholder alignment

Whether you're adding AI capabilities to existing products or building new AI-first solutions, this book provides the strategic vision and tactical guidance needed to lead with confidence in the AI era. With practical tools, real-world case studies, and actionable frameworks, Strategic AI Product Leadership is the essential playbook for product leaders who must transform their organizations to thrive in an AI-powered future.

商品描述(中文翻譯)

在當今快速演變的科技環境中,人工智慧不再僅僅是一種競爭優勢——它正成為企業生存的必要條件。《戰略性人工智慧產品領導》提供了產品領導者所需的全面框架,以成功導航人工智慧產品開發的複雜世界,從初始策略到大規模執行。

本書借鑒了作者在Meta、Spotify和SiriusXM等大型公司領導人工智慧計劃的豐富經驗,彌合了傳統產品管理與人工智慧產品開發獨特挑戰之間的鴻溝。它提供了現實世界的案例和實用工具,使領導者具備在日益以人工智慧驅動的市場中構建、擴展和維護成功人工智慧產品的技能。

涵蓋的主要主題包括:
- 人工智慧產品管理基礎 - 理解人工智慧如何根本性地改變產品開發,以及為何傳統方法無法滿足需求
- 領導者的技術基礎 - 獲得人工智慧/機器學習概念的實用知識,而不會迷失於技術複雜性中
- 數據策略與治理 - 開發穩健的數據獲取、質量管理和合規性方法
- 人工智慧用戶體驗設計 - 創建有效處理人工智慧不確定性的介面,同時建立用戶信任
- 擴展人工智慧解決方案 - 從成功的試點項目轉向企業範圍的部署,並具備正確的架構
- 戰略決策 - 建設與購買決策、平台策略和投資優先級的框架
- 風險管理與倫理 - 建立負責任的人工智慧實踐,平衡創新與風險緩解
- 組織轉型 - 通過治理、人才策略和利益相關者對齊,創建準備好迎接人工智慧的組織

無論您是為現有產品添加人工智慧功能,還是構建新的以人工智慧為首的解決方案,本書提供了在人工智慧時代自信領導所需的戰略願景和戰術指導。憑藉實用工具、現實案例研究和可行框架,《戰略性人工智慧產品領導》是產品領導者在人工智慧驅動的未來中必須轉型以蓬勃發展的基本手冊。

作者簡介

Derya Isler is an AI product leader with deep experience building and scaling AI systems across global technology companies. Over the past decade, she has led teams developing machine learning, recommendation systems, generative AI, and enterprise AI platforms, helping bridge the gap between technological innovation and real-world product impact.

Derya is the vice president of AI at Salesforce, where she leads engineering and product organizations focused on building AI applications, from machine learning (ML) products to agentic systems. She is also the founder of Strategic AI Leadership, where she helps companies transform through targeted AI investments and scalable AI solutions. Before Salesforce, she held executive roles and built and led teams responsible for some of the industry's most widely used AI-powered products, such as Instagram Reels and Spotify personalized playlists.

In addition to her industry work, Derya teaches AI product management at Boston College, serves as an advisor to startups through major accelerators, and runs AI product management courses to help product managers transition into and grow within AI roles.

作者簡介(中文翻譯)

Derya Isler 是一位人工智慧產品領導者,擁有在全球科技公司構建和擴展人工智慧系統的豐富經驗。在過去十年中,她領導團隊開發機器學習、推薦系統、生成式人工智慧和企業人工智慧平台,幫助縮小技術創新與現實產品影響之間的差距。

Derya 是 Salesforce 的人工智慧副總裁,負責領導專注於構建人工智慧應用的工程和產品組織,涵蓋從機器學習 (ML) 產品到自主系統的範疇。她也是 Strategic AI Leadership 的創始人,幫助公司通過針對性的人工智慧投資和可擴展的人工智慧解決方案進行轉型。在加入 Salesforce 之前,她擔任高層職位,並建立和領導負責一些行業中最廣泛使用的人工智慧驅動產品的團隊,例如 Instagram Reels 和 Spotify 個性化播放列表。

除了她在業界的工作,Derya 還在波士頓學院教授人工智慧產品管理,通過主要加速器擔任初創公司的顧問,並開設人工智慧產品管理課程,幫助產品經理轉型並在人工智慧角色中成長。